Winner of “red dot Design Award 2014”: Mercedes-Benz Style Eyewear wins design award

Winner of “red dot Design Award 2014”: Mercedes-Benz Style Eyewear wins design award
09.
April 2014
Stuttgart
Stuttgart. Mercedes-Benz Style's eyewear frame "MBS 6034" wins the red dot Award for outstanding design quality. These spectacle frames were designed and developed in the collaboration between Rodenstock and Mercedes-Benz designers. Exactly 1,816 manufacturers and designers from 53 countries took part in this prestigious design contest. The red dot 40 member jury award prizes for the very best in international product design – staying true to the motto:"In search of excellence". The award ceremony takes place on July 7th at the Aalto Theatre in Essen.
The Mercedes-Benz Style Eyewear Spring/Summer 2014 Collection comprises of a total of 20 pairs of corrective glasses and sunglasses. Sensual purity, as an expression of modern luxury, reflects in the design philosophy of Mercedes-Benz Style and is the guiding theme throughout the current collection. The award-winning glasses, the "MBS 6034" by Mercedes-Benz Style, are corrective spectacles in a half rim design for men available in the colour combinations black /gun, black /gold, olive/gun and grey /chocolate. The spectacles stand out for their screwless design and the use of a materials combination of ultra-light stainless steel and durable high-performance polyamide. A further highlight of the frame is its spring hinge ("double-action spring hinge"). The extremely flexible hinges on the ends of the sides make it easier to take glasses on and off and extend the life of the glasses.
As the global licensee for glasses and spectacles from Mercedes-Benz Style, Rodenstock brings more than 136 years of experience and the associated expertise in glasses and rims to the collaboration, thereby adding another facet to one of the best-known brands in the world.
You can get further information on the Eyewear Collection from Mercedes-Benz Style at , where you can also see the entire Mercedes-Benz Style portfolio.

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    Winner of “red dot Design Award 2014”: Mercedes-Benz Style Eyewear wins design award
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